Complex, integrated marketing and communications support. AAB is a business critical services group, providing services including audit and accounting, tax, payroll & HR and outsourcing & advisory solutions globally from offices throughout the UK and Ireland. AAB’s Marketing Senior Manager, Sarah Simpson, explains how she works with Designtastic:
As the point of contact for all marketing activities across AAB, I liaise with Fiona to create, manage and evaluate the marketing strategy, annual marketing plan and budget for AAB Group companies.
Designtastic is an extension of our in-house marketing team, and I trust and appreciate their assistance in managing our brand and our reputation.
I have frequent contact with Fiona to evaluate, refine and manage our complex, integrated programme of digital marketing, advertising, and press coverage. Together, we create and maintain AAB’s high profile across multiple sectors. It’s a fantastic partnership that makes a substantial contribution to our business’s top line!