Blog. We write about things we like, thoughts we have and what inspires us!
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Posted by Fiona
Brand storytelling in 2023: all you need to know
Your branding can only be truly effective if you’re using it to humanise your company’s identity. So, while it may be tempting to simply ask an AI chatbot to construct your brand’s entire narrative… there’s quite a lot more to it.
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Posted by Fiona
A guide for rebranding multinationals
In our guide for rebranding multinationals, Fiona discusses the importance of rebranding in particular contexts, assessing your current brand identity, defining your strategy, and implementing your rebrand.
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Posted by Fiona
B2B website tips: 6 best practices for B2B web design
In today’s fiercely competitive B2B marketing landscape, a strong website can be your gateway to not only digital success, but success across the board.
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Posted by Fiona
Website design Aberdeen: can AI design your website?
Artificial intelligence is very big right now. And one question on many businesses’ minds is: can AI design my entire website?
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Posted by Fiona
Branding Aberdeen: a guide to brand design for startups
For a startup, branding is one of the most crucial aspects in constructing a cohesive identity. That’s why, here at Designtastic, we help businesses tell their story through branding, in Aberdeen and beyond.
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Posted by Graeme
A graphic designer’s guide to logo file types
Image file formats can be confusing for those of us who aren’t graphic designers so here's a handy guide to the most common file formats we supply.
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Posted by Graeme
‘People buy from people’ – why getting in front of the camera can boost your business
If you hate being photographed or how you sound in videos, why put yourself through it?
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Posted by Fiona
Top tips for nailing your next PowerPoint slide presentation
By thinking ahead and following a few simple dos and don’ts, your presentation will sizzle rather than fizzle out.
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Posted by Graeme
Graphic design in the digital age: making football club crests relevant for future generations
Why any redesign must respect the history and tradition of a club.
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Posted by Graeme
Craft CMS – the power of three
I’m not a brand ambassador for Craft and this isn’t an ad – I just want to talk through the benefits of using Craft CMS.
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Posted by Graeme
A graphic designer's top 10 favourite tools of the trade
When I recently employed a team of workmen to build an extension onto my house, the slater lost his favourite hammer and was most upset when he couldn’t find it anywhere. This got me thinking - what tools would I be lost without!?
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Posted by Graeme
An insider’s guide to working with a graphic designer
Want someone to really get under the skin of your business and become one of the team to translate your goals and objectives into engaging marketing content? Then give me a shout!
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Posted by Graeme
Chance could be a fine thing
“So, what do you want to be when you grow up?” The question every child or young person dreads, and rightly so. How can we expect those blessed with youth to have the foggiest clue what they would like to do for the rest of their lives?!
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Posted by Graeme
Choosing the collaborator path – why we work differently
The collaborator model works well for us. It suits our talents and personalities, and ultimately secures the best results for our clients.
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Posted by Fiona
Launching a new business? Some words of wisdom from Fiona
There’s a sense of déjà-vu in the North-east of Scotland at the moment. Having steadily recovered from the oil and gas downturn which led to a major round of redundancies five years ago, history is now repeating itself for a different reason.
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Posted by Graeme
Routes out of redundancy: why losing your job can help you find the right career path
If you are facing a redundancy or have recently lost your job, perhaps think about where your true passion lies. Losing my job was the best thing that could have happened to me.
